Barnyard Appeal…

I’m braying at 21st century TV commercials.

What’s with the use of donkeys, mules, turkeys, alpacas, llamas and pigs to sell products?

I totally get emotional marketing featuring adorable puppies which evoke positive, tender emotions, but this barnyard approach is visually impairing TV vewing.

Have we run out of personalities and creativity…no more Flos or Mayhem guy, the walking whirlwind of chaos in Allstate insurance commercials who assaults our senses?

What’s with LiMu the Emu, the bird-brained partner to Liberty Mutual geeky insurance agent, Doug?

What about the Geico gecko and the wacky, quacky Aflac duck?

The worst thing that ever happened to creative, memorable commercials is the fast forward button.

Perhaps that is why advertisers now resort to bawdy barnyard animals to grab our attention.

If you want true barnyard appeal, hire the likes of   fowl republican congressman Jim Jordan, l’il barnyard bitch Lindsey Graham or mulish Moscow Mitch or why not focus on the asses pawing around the White House.

That’s what I’m talkin’ about…authentic advertising verging on reality TV.

*photo:Pinterest


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